Reolink has announced a major retail expansion in the UK, partnering with Argos to launch its latest indoor camera — the E331 Indoor WiFi Camera — as an Argos-exclusive product. The new model is available now both online and in stores, marking an accessible entry point for households wanting smarter home monitoring without subscription costs.

At just £39.99, the Reolink E331 aims to deliver a premium feature set in an affordable package. Built for modern family life, the camera is designed to monitor children, pets, and general activity around the home, with a sleek aesthetic that blends seamlessly into contemporary interiors.

The E331 is Reolink’s first indoor camera to combine a minimalist design with local storage, advanced AI-driven detection, and fully app-controlled functionality. Its onboard AI can identify people, pets, and even crying sounds, helping reduce false alarms and ensuring users receive more relevant alerts — a welcome upgrade for parents and pet owners alike.

For those moments where privacy is essential, the camera includes a dedicated Privacy Mode. With a single tap in the Reolink app, users can temporarily disable both audio and video recording, eliminating the need to physically switch off or unplug the device.

As part of Reolink’s wider smart home ecosystem, the E331 integrates seamlessly with other Reolink cameras — from indoor and outdoor models to floodlight systems, PoE devices, WiFi units, and 4G cameras. It also supports solar-powered configurations for households looking to minimise energy use. The E331 now works with Google Assistant, Amazon Alexa, and Home Assistant, giving users flexibility across their preferred smart home setups.

All Reolink devices are managed through the unified Reolink app, providing a single hub for viewing, controlling, and customising every device installed throughout the home — all without recurring monthly fees.

Reolink E331 Key Features

• 2K+ (5MP) super HD video resolution for sharper, more detailed footage

• AI detection for people, pets, and crying sounds

• 360° pan-and-tilt coverage with automatic movement tracking

• Privacy Mode with one-tap video and audio pause

• Infrared night vision up to 12 meters

• Two-way audio for real-time communication

• Support for 256GB local storage

• No subscriptions or monthly fees

• Compatible with Google Assistant and Amazon Alexa

“UK households want indoor cameras that are both functional and attractive,” said Simon Buckingham, UK&I Senior Marketing Manager at Reolink. “The E331 delivers exactly that — and we’re proud to launch it exclusively with Argos, a name trusted by millions when it comes to smart home tech.”

The Reolink E331 Indoor WiFi Camera is available now exclusively at Argos, both online and for same-day in-store collection.