HONOR has just unveiled its groundbreaking all-scenario strategy, marking a significant leap into the AI era. With a focus on delivering seamless experiences that cater to consumer needs, the tech giant introduced AI-empowered cross-OS functionalities and an intuitive intent-based user interface. Alongside these advancements, HONOR showcased a range of smart devices developed in collaboration with global partners.
During the keynote, HONOR not only launched its premium flagship, the HONOR Magic6 Pro but also unveiled its latest addition to the lineup, the HONOR MagicBook Pro 16. Both devices are equipped with HONOR’s cutting-edge platform-level AI, promising innovations designed with the user in mind.
George Zhao, CEO of HONOR Device Co., Ltd., expressed the company’s dedication to enhancing user experiences by stating, “As we propel into the AI era, HONOR remains committed to delivering human-centric innovations that address the evolving needs and pain points of our consumers. We are thrilled to introduce our new lineup of HONOR smartphones and AI PCs globally, revolutionizing the user experience with unparalleled AI capabilities and redefining the boundaries of human-device interaction.”
Introducing the latest gem in the illustrious HONOR Magic Series flagship collection: the HONOR Magic6 Pro. This cutting-edge device elevates the standards in photography, display, performance, and AI-driven user experiences. At the core of its innovation lies HONOR’s unwavering dedication to human-centric design.
DESIGN
Cushion-shaped Camera Deco Design
Star Wheel Triple Camera
IP68 Rated water and dust resistance
Colours: Black, Epi Green Colour
DIMENSIONS
Height: 162.5mm
Width: 75.8mm
Depth: 8.9mm
Weight: PU:225g, Glass:229g (battery included)
DISPLAY
6.8-inch4 LTPO Quad Curved Floating Screen
Colour Gamut: 1.07 billion colours, 100% DCI-P3, HDR10+
Refresh Rate: up to 120Hz Smart Refresh5
Peak HDR Brightness: 5000nits Peak HDR Brightness
Resolution: 2800 x 1280 pixels PPI: 453
Dolby Vision Certification
Super Dynamic Vivid Display
Eye Comfort Features:
• Dynamic Dimming
• 4320Hz PWM Dimming
• Nature Tone
• Customized Circadian Night Display
• TÜV Rheinland Circadian Friendly Certification
• TÜV Rheinland Full Care Display Certification
• TÜV Rheinland Flicker Free Certification
Durability
• HONOR NanoCrystal Shield
• SGS Glass Drop Resistance Ability in multiple scenarios 5 Star Certification
PERFORMANCE
Snapdragon 8 Gen 3 Mobile Platform
CPU: 1x Cortex-X4 3.3GHz + 3x Cortex-A720 3.2GHz + 2x CortexA720 3.0GHz + 2x Cortex-A520 2.3GHz
GPU: Adreno 750
RAM+ROM: 12GB+512GB
REAR CAMERA
Next Generation HONOR Falcon Camera System:
• 180MP Periscope Telephoto Camera (1/1.4”, f/2.6, 2.5x Optical Zoom, 100x Digital Zoom)
• 50MP Super Dynamic Falcon Main Camera H9000(f/1.4-f/2.0A djustable Aperture OIS)
• 50MP Ultra-wide Camera (f/2.0, 122° FOV)
HONOR Falcon Capture Algorithm
All-range AI Motion Sensing capture
In-built Sensors:
• SMA actuator (AF+OIS 2 in 1)
• Multi-spectrum color temperature Sensor
• Flicker Sensor
FRONT CAMERA
50MP Ultra-wide Camera
3D TOF sensor
VIDEOGRAPHY
Video Resolution:
• 4K 60fps, 3840 x 2160 pixels
BATTERY
5600mAh HONOR Second Generation Silicon-carbon Battery9
HONOR Power Management System
Power Enhanced Chip HONOR E1
80W Wired and 66W Wireless HONOR SuperCharge10
SECURITY
Dual-TEE Security System (HTEE+QTEE)
Discrete Security Chipset
NFC Support
PRIVACY
3D Face Recognition
AI Privacy Call 3.0
Fingerprint Sensor Support
OPERATING SYSTEM
MagicOS 8.0 (based on Android 14)
WIRELESS
CONNECTIVITY
Bluetooth 5.3
2.4GHz and 5GHz Wi-Fi 6 / Wi-Fi 7
WIRED
CONNECTIVITY
Type-C, USB 3.1
AUDIO
Stereo System with Dual Speakers
DTS: X Ultra
NETWORK
Dual-SIM model (Nano SIM, dual stand-by)
5G NR, 4G TDD-LTE / FDD LTE, 3G WCDMA, 2G GSM
Pioneering the next level of user interaction, HONOR unveils MagicOS 8.0, the newest iteration of its Android-based operating system. MagicOS 8.0 integrates HONOR’s platform-level AI seamlessly, accompanied by the industry’s inaugural intent-based UI. This transformative update revolutionizes how users engage with their devices, introducing innovative multimodal interaction methods.
Enriched by features like Magic Capsule and Magic Portal, the HONOR Magic6 Pro delivers a personalized and intuitive user experience. With Magic Capsule, users can access additional information and related options with a simple tap on the notifications banner. This streamlines productivity by eliminating the need to navigate through multiple apps. Meanwhile, Magic Portal harnesses AI to simplify complex tasks, such as recognizing addresses in messages and seamlessly directing users to relevant apps like Google Maps.
Collaborating with partners and app developers, Magic Portal supports over a hundred globally popular apps. This ensures users can seamlessly integrate their favourite apps into the Magic Portal ecosystem, enjoying a consistent experience across platforms.
In a remarkable showcase of collaborative innovation, HONOR and Qualcomm join forces to integrate the LLaMA 2 large language model (LLM) into the HONOR Magic6 Pro. This collaboration brings advanced capabilities such as Q&A, text creation, and reading comprehension offline, highlighting the potential of industry partnerships to drive innovation.
Additionally, HONOR offers a glimpse into the future of smartphone technology with its AI-powered eye-tracking system. Demonstrating hands-free control of a car through the HONOR Magic6 Pro, this experimental concept explores the potential of AI-enhanced smartphones to redefine human-device interactions beyond traditional controls, opening doors to a realm of limitless possibilities.
In essence, the HONOR Magic6 Pro represents a leap forward in technological innovation, delivering unparalleled user experiences through the seamless integration of AI-driven functionalities and collaborative industry partnerships.
Immerse Yourself in Pro-grade Sportography with HONOR’s AI-powered Falcon Camera System
As anticipation builds for a thrilling year of sporting events, HONOR is dedicated to delivering sports photography that shines like a gold medal, offering improved capture speeds and sharper snapshots. Introducing the revamped HONOR Falcon Camera System, fueled by an AI model trained with a database 28 times larger than its predecessor, the HONOR Magic6 Pro takes centre stage. Among its stellar features is the HONOR AI Motion Sensing Capture, an advanced algorithm that seamlessly predicts and captures decisive moments in stunning ultra-high definition.
The enhanced HONOR AI Motion Sensing Capture of the HONOR Magic6 Pro excels beyond its predecessors by encompassing a broader spectrum of sports and activities, including dynamic movements like jumping, dancing, and martial arts. This makes it an ideal companion for seizing electrifying moments at sports events and races.
Moreover, HONOR’s latest camera system introduces the groundbreaking 180MP Telephoto Camera Lens (f/2.6, OIS) with a remarkable 2.5x optical zoom and up to 100x digital zoom. Complementing this is the 50MP Ultra-Wide Camera (f.2.0, EIS) and a potent 50MP main Camera featuring variable aperture capabilities (f/1.4 and f/2.0, OIS), ensuring that fast-paced action is captured with unparalleled clarity and detail.
Elevating the visual experience even further, the HONOR Magic6 Pro boasts an unmatched display fortified by the innovative HONOR NanoCrystal Shield. Setting a new standard in screen durability, this technology incorporates a layer of silicon nitride coating on the device’s nanocrystal glass, enhancing protection against scratches and drops. Renowned for its hardness and resilience, silicon nitride significantly reinforces the display strength, providing exceptional durability and offering 10 times the protection against falls compared to conventional nanocrystal glass.
With the HONOR Magic6 Pro‘s cutting-edge Falcon Camera System and NanoCrystal Shield, users can dive into the world of sportography with confidence, capturing every exhilarating moment with unmatched precision and resilience.
Enhanced Durability and Immersive Display on the HONOR Magic6 Pro
Aside from its robust build, the HONOR Magic6 Pro boasts an industry-leading 6.8-inch All-range Low-power LTPO Eye Comfort Display, designed to offer users an unparalleled viewing experience while prioritizing their well-being. This cutting-edge display incorporates a suite of human-centric innovations, including the industry’s highest 4320Hz PWM Dimming, Dynamic Dimming, Customizable Circadian Night Display, and Nature Tone feature.
Powerhouse Performance Fueled by Cross-Industry Collaboration
Driving the HONOR Magic6 Pro performance is the Snapdragon 8 Gen 3 Mobile Platform, delivering a remarkable 30% boost in CPU performance and a 25% increase in GPU performance compared to its predecessors. Leveraging the Qualcomm AI Engine, the device seamlessly integrates AI features with exceptional fluency and stability, showcasing a remarkable 98% improvement over previous models. Additionally, the Snapdragon 8 Gen 3 Mobile Platform elevates gaming experiences with superb battery efficiency and a host of innovations redefining performance standards.
Pioneering Battery Innovations for Extended Usage
Recognizing the growing importance of battery life, HONOR pioneers the integration of emerging battery technologies from other sectors into smartphones. Inspired by the electric vehicle (EV) industry, the HONOR Magic6 Pro introduces the all-new HONOR Second-generation Silicon-carbon Battery with HONOR E1, a battery management chipset for enhanced energy efficiency. With its 5600 mAh capacity boasting exceptional low-temperature performance, users can enjoy uninterrupted usage, even in extreme conditions. Moreover, with 80W HONOR Wired SuperCharge and 66W HONOR Wireless SuperCharge, users can fully charge the HONOR Magic6 Pro in just 40 minutes, ensuring swift charging on the go.
Elevating the Standard of Excellence
The HONOR Magic6 Pro’s advanced battery technology has garnered widespread acclaim, earning it the top spot in DXOMARK global display rankings with an impressive score of 157. Additionally, with five DXOMARK labels awarded, including camera, audio, display, battery, and selfie capabilities, the HONOR Magic6 Pro stands as the epitome of excellence in its industry.
Empowering All-Scenario Connectivity with AI Integration
HONOR continues to push the boundaries of innovation with its latest offering, the HONOR MagicBook Pro 16—an AI-powered laptop designed to revolutionize the all-scenario PC experience. Seamlessly bridging the gap between different operating systems, this cutting-edge device enables effortless cross-OS collaboration. With the integration of HONOR’s platform-level AI, users can expect significant performance enhancements, courtesy of advanced CPU and GPU technologies.
The MagicBook Pro 16 introduces the revolutionary MagicRing feature, simplifying the sharing of notifications and synchronization of materials across HONOR smartphones, PCs, and tablets. This intuitive functionality ensures unparalleled convenience and accessibility, streamlining workflows and enhancing productivity.
Compact All-Scenario Experience with the HONOR Pad 9
In addition to its flagship laptop, HONOR expands its portfolio with the release of the HONOR Pad 9—a compact yet powerful tablet designed to elevate the all-scenario experience. Boasting a stunning 12.1-inch 2.5K HONOR FullView Display with a silky-smooth 120Hz refresh rate, users are treated to immersive visuals that bring content to life with unparalleled clarity.
Complementing the exceptional display is an eight-speaker audio system enhanced with HONOR Histen sound tuning technology. Whether streaming multimedia content or engaging in video conferences, the HONOR Pad 9 delivers an immersive audio experience that rivals dedicated audio devices.
With its feature-packed design and distinctive aesthetics, the HONOR Pad 9 redefines user expectations for tablet devices, offering unparalleled performance and versatility in a sleek and portable package.
Unveiling the PORSCHE DESIGN HONOR Magic6 RSR: A Fusion of Style and Performance
Amidst the buzz of MWC, HONOR takes the stage to introduce the highly anticipated PORSCHE DESIGN HONOR Magic6 RSR—a smartphone that epitomizes the marriage of luxury and innovation.
Building on the success of its predecessor, the PORSCHE DESIGN HONOR Magic V2 RSR foldable smartphone, HONOR once again collaborates with Porsche Design to deliver a device that exudes sophistication and cutting-edge technology.
With the PORSCHE DESIGN HONOR Magic6 RSR, enthusiasts can expect a seamless blend of sleek design and high-performance features. The smartphone teases a bold motorsports-inspired appearance, drawing inspiration from the dynamic world of racing. Its centred, high-performance camera is nestled within a geometric structure reminiscent of the aerodynamic lines of a Porsche racecar, signalling a fusion of elegance and functionality.
Beyond its striking aesthetics, the PORSCHE DESIGN HONOR Magic6 RSR promises to deliver a premium user experience that exceeds expectations. From its refined design language to its powerful performance capabilities, every aspect of the device is meticulously crafted to cater to the discerning tastes of luxury connoisseurs and tech enthusiasts alike.
As the teaser sets the stage for its imminent release, anticipation mounts for the PORSCHE DESIGN HONOR Magic6 RSR a smartphone that promises to redefine the standards of excellence in the mobile industry. Stay tuned as HONOR continues to push the boundaries of innovation and unveil the future of mobile technology.
Colour Options and Pricing
Crafted for individuals who appreciate a sleek, contemporary aesthetic with enduring appeal, the HONOR Magic6 Pro offers two distinct colour options: Black and Epi Green. Priced at an RRP of £1,099.99, this flagship device caters to those seeking premium quality and style. Exclusive to HiHonor subscribers, an enticing £250 off voucher awaits upon subscription, redeemable using the code AM6PP250 during checkout. As a bonus, HiHonor shoppers will enjoy complimentary 12-month screen protection and the option to purchase the Pad 9 for a special price of £149.99 (RRP £299.99). Pre-orders for the Magic6 Pro commence on March 1st, with sales starting on March 8th. Customers who purchase during the launch period will receive a complimentary bundle valued at £359, including the HONOR Earbuds X6, HONOR 100W SuperCharger, and HONOR Pad 8, available from select retailers such as Amazon, Very, and Currys.
In homage to the iconic Porsche lineage, the Porsche Design HONOR Magic V2 RSR offers a distinct colorway in Agate Grey, reflecting the sophistication and elegance associated with Porsche automobiles. Priced at £2,349.99 RRP, this premium device embodies the essence of luxury and performance, appealing to enthusiasts seeking unparalleled craftsmanship and design excellence.
