HONOR unveiled its forward-looking smartphone vision at IFA 2023 in a keynote session titled “Unfold Tomorrow.” George Zhao, CEO of HONOR, highlighted the brand’s commitment to popularizing foldable smartphones, featuring their latest human-centric innovations, including the ultra-sleek HONOR Magic V2, the lightest and slimmest inward foldable smartphone on the market.
Additionally, they introduced an innovative concept known as the HONOR V Purse, reimagining the foldable smartphone as a fashionable wearable purse, offering endless possibilities for personal style and expression.
George Zhao, CEO of HONOR, commented, “HONOR’s foldable smartphones have undergone remarkable advancements in design, functionality, and durability. Moreover, with the introduction of the HONOR V Purse, we are exploring sustainable solutions that leverage emerging foldable technology to empower creativity and shape tomorrow’s lifestyle.”
Pioneering the Next Era of Fashionable Technology HONOR embraces its role in shaping future lifestyles and introduces the HONOR V Purse. This innovative “Phone-to-purse” concept signifies a new category of stylish consumer electronics, offering limitless opportunities for self-expression.
The HONOR V Purse seamlessly transforms the foldable smartphone into the ultimate phy-gital (physical-digital) fashion statement. Featuring customizable always-on displays (AODs), the concept replicates a handbag’s design, complete with elements like chains, feathers, and tassels that respond and move with the smartphone’s motion. The phone also offers various interchangeable straps and chains that attach to the hinge, enabling it to be worn effortlessly over the shoulder like a traditional purse or handbag, making it the fashion accessory of the future.
Designed with sustainability in mind, the HONOR V Purse reflects HONOR’s commitment to the environment. It incorporates eco-friendly materials like vegan leather for its straps, and its customizable AODs can complement any outfit. As the fashion industry transitions into the digital realm, technology opens up endless style and self-expression possibilities. The HONOR V Purse helps environmentally conscious consumers reduce fast fashion consumption and encourages the fashion world to embrace technology for longer-lasting more sustainable choices.
In the spirit of collaboration, HONOR partnered with cultural tastemakers from its HONOR Talents Global Design Awards platform, including BURBERRY menswear creative director Bram Van Diepen, contemporary artist Yunuene Esparza, China Academy of Art professor Yuan Youmin, and crossover artist Xiao Hui Wang, to create custom AODs, providing infinite fashion possibilities. In the next phase, by opening up the API interface for designers to access sensors like gyroscopes, touch, or ambient light sensors, HONOR will invite emerging talents worldwide to contribute their designs, reflecting the latest trends and reshaping lifestyles.
Global Debut of HONOR Magic V2 At IFA 2023, HONOR also showcased its flagship foldable smartphone, the HONOR Magic V2, for the first time at a global event, exemplifying HONOR’s vision for foldable smartphones and setting new industry standards with significant improvements in form factor, battery life, display, and user experience.
The HONOR Magic V2 is the lightest and thinnest inward-foldable smartphone introduced by HONOR to date, weighing a mere 231g and measuring just 9.9mm when folded. It features a cutting-edge Silicon-Carbon-Dual-Battery system with an average thickness of 2.72mm, delivering a high-capacity battery of up to 5,000mAh within a thin and lightweight foldable flagship body.
Moreover, the HONOR Magic V2 boasts a groundbreaking Super-light Titanium Hinge and HONOR’s proprietary steel, ensuring durability and robustness in the hinge mechanism. It has earned SGS durability certification, capable of withstanding over 400,000 folds, guaranteeing a lifespan of up to ten years with 100 folds per day.
The HONOR Magic V2’s camera setup includes a triple rear camera featuring a 50MP Main Camera (f/1.9), a 50MP Ultra-Wide Camera (f/2.0), and a 20MP Telephoto Camera (f/2.4), along with a front-facing dual camera setup sporting two 16MP Cameras (f/2.2).
With a focus on user comfort, the HONOR Magic V2 supports industry-leading 3840Hz PWM Dimming technology, reducing eye strain even during extended use. The device introduces new interactive experiences, such as hovering photography and other hovering functions like meetings and entertainment. Additionally, it supports Parallel Space, enabling the separation of work and personal data while allowing the independent operation of dual-space apps, akin to having a second phone within the foldable device.
Coming Soon: HONOR Magic V2 For more information on the HONOR Magic V2 and updates regarding its availability, please visit hihonor.com/uk.