Qualcomm has been at the forefront of transitioning AI processing to devices themselves, this initiative gained significant traction following the demonstration of Stable Diffusion image generation on-device in February 2023. Qualcomm’s philosophy believes that on-device AI enhances scalability, privacy, affordability, and reliability, what do you think?

Game Changer

The launch of Qualcomm’s flagship mobile platform, Snapdragon 8 Gen 3, in October 2023 marked a pivotal moment in on-device AI innovation. Since its release, over a dozen smartphones featuring on-device AI capabilities have hit the market. These devices showcase a variety of cutting-edge features, including:

• On-device live transcription and translation: Available on Samsung and ASUS devices.
• AI-generated image expansion and AI portrait feature: Implemented by Xiaomi.
• AI-powered video creation and calendar management: Offered by HONOR.
• Image object eraser: Integrated by OPPO.
• AI wallpaper generator: Developed by ASUS.

The Arrival of Copilot+ PCs

On 20th May, Qualcomm, in collaboration with Microsoft and seven leading PC manufacturers, unveiled over 20 Copilot+ PCs. These PCs, exclusively powered by Snapdragon, come equipped with on-device AI functionalities, including the Phi Silica generative language model embedded in every system. These innovative devices will be available globally starting 18th June.

Qualcomm AI Hub: Empowering Developers

Launched in February, the Qualcomm AI Hub has quickly become an essential developer tool. It provides a preconfigured environment for integrating optimized AI models into phone and PC applications with minimal effort requiring as few as five lines of code. Since its inception, over 2,000 developers have utilized the AI Hub, running over 21,000 models.

Performance and Efficiency

Independent analyses from Creative Strategies and Signal65 have highlighted the superior performance of Snapdragon-powered PCs. These devices reportedly use half the energy and offer twice the AI NPU (Neural Processing Unit) performance compared to Apple’s M3 processors.

As the landscape of AI continues to evolve, Qualcomm’s innovations in on-device AI are paving the way for more efficient, private, and reliable applications. The advancements seen with Snapdragon 8 Gen 3 and the introduction of Copilot+ PCs demonstrate Qualcomm’s commitment to leading the industry into a new era of AI integration.