TCL has today showcased at IFA 2024 Berlin, The company introduced two new NXTPAPER smartphones and an upgraded tablet, demonstrating its commitment to enhancing user experiences.

Sharon Xiao, Deputy General Manager of Global Sales and Marketing at TCL Communication EMEA, stated, “We recognize the complex demands of today’s digital world and are dedicated to exceeding expectations by combining innovative technology with user-centric design. At TCL, we’re not just creating products; we’re redefining how technology integrates into daily life, making interactions more intuitive, responsive, and beneficial for everyone.”

TCL 50 NXTPAPER Smartphones: Redefining Mobile Visual Comfort

TCL’s latest NXTPAPER smartphones, the 50 PRO NXTPAPER 5G and 50 NXTPAPER 5G offer a significant advancement in display technology. Designed to enhance digital consumption, content creation, and reading experiences, these devices feature TCL’s proprietary NXTPAPER technology for reduced glare and eye strain.

The NXTPAPER 5G smartphones redefine user interaction with their adaptive screen settings and NXTPAPER Key. These features provide a paper-like reading experience, reducing eye fatigue and encouraging deeper engagement. Additionally, the Eye Care Assistant ensures optimal visual comfort in various lighting conditions.

With their sleek design and advanced features, the TCL NXTPAPER 5G smartphones offer a seamless blend of style and functionality, catering to users who value both aesthetics and performance.

Strategic AI Partnership with Microsoft

TCL has announced a strategic partnership with Microsoft to enhance its NXTPAPER devices with advanced AI capabilities. By leveraging Microsoft’s Azure AI, including Large Language Models and Automatic Speech Recognition, TCL aims to further elevate the digital experience offered by its NXTPAPER series.

The collaboration will initially focus on the TCL 50 PRO NXTPAPER 5G and TCL 50 NXTPAPER 5G smartphones, but TCL plans to extend AI integration across its future NXTPAPER devices. This partnership demonstrates TCL’s commitment to continuous innovation and its dedication to providing users with secure, user-friendly smart technology.

Expanded NXTPAPER Family

TCL’s NXTPAPER family offers a variety of smartphones and tablets designed to provide exceptional visual comfort and performance. The recently launched TCL NXTPAPER 14 tablet features NXTPAPER 3.0 technology, including a unique NXTPAPER key that allows you to seamlessly switch between a vibrant colour display and a black-and-white e-reader mode. This versatility makes it ideal for both work and entertainment.

The TCL 40 NXTPAPER series, available in both 4G and 5G options, also features NXTPAPER technology for reduced blue light emissions and glare. These smartphones are perfect for reading, watching videos, and browsing the web in various lighting conditions. TCL’s NXTPAPER devices demonstrate the company’s commitment to providing innovative solutions that cater to the needs of modern consumers, ensuring a comfortable and visually pleasing experience.

TCL TAB 11 Gen 2: A Powerful and Versatile Tablet

The TCL TAB 11 Gen 2 is a powerful and versatile tablet designed to enhance your daily productivity and entertainment. Its 11-inch NXTVISION display, with a narrow bezel and a high screen-to-body ratio, delivers stunning visuals for everything from watching movies to working on documents.

Powered by a MediaTek Helio G80 processor, the TAB 11 Gen 2 offers smooth performance and efficient multitasking. Its large 8000mAh battery ensures long-lasting use, and the ample 256GB storage provides plenty of space for your files and apps. Whether you’re a student, professional, or simply looking for a reliable tablet for entertainment, the TCL TAB 11 Gen 2 is an excellent choice.

Pricing and Availability

• TCL 50 PRO NXTPAPER 5G: RRP £279.99

• TCL 50 NXTPAPER 5G: RRP €199
• TCL TAB 11 Gen 2: RRP €199
• TCL NXTPAPER 14: RRP £399