TCL, known as the world’s second-best TV brand and the top brand for 98-inch TVs, is further solidifying its position in the home entertainment market by introducing its new range of TVs and Soundbars in Europe. These new offerings are designed to provide consumers, including gamers, sports enthusiasts, and movie lovers, with the best and most immersive viewing experience possible.

At the heart of TCL’s commitment to superior picture quality is their pioneering work in Mini LED technology, which began in 2018. Recognizing the potential of Mini LED, TCL launched the world’s first mass-produced Mini LED TV in 2019, offering advantages such as increased local dimming zones for improved contrast, colour, clarity, and overall picture quality. In 2020, TCL established its own Mini LED & Optical Technology Development Department, dedicated to producing the highest number of backlight LED zones in the industry. This led to the launch of the world’s first TCL OD Zero Mini LED TV in 2021, with a thickness of just 9.9mm and 1920 dimming zones, delivering exceptional picture quality compared to OLED offerings, including a peak brightness of HDR 2000 nits for crystal-clear display even in bright daylight.

TCL is also committed to making premium technology accessible to everyone. Their research team has devised ways to significantly reduce the cost of Mini LED production without compromising display quality. In addition to providing a better viewing experience, Mini LED is more energy-efficient, requiring less energy than other backlight technologies to achieve the same brightness levels.

In 2023, TCL will expand its portfolio with a new generation of TCL Mini LED technology, including their largest Mini LED TVs ever, along with new picture performance technologies and advanced gaming features. The flagship model in this new range is the C84 Series, which combines TCL’s Mini LED and QLED technology, backed by AiPQ Processor 3.0 picture quality algorithms, to deliver outstanding performance in picture quality with brightness levels of 2000 nits and superior contrast. It also includes gaming features such as Game Master Pro 2.0, HDMI 2.1, ALLM, 144Hz VRR, FreeSync Premium Pro, TCL Game bar, 240Hz Game Accelerator, and support for the latest HDR formats, making it an ideal choice for HDR movies, sports, and gaming. The C84 Series is available in screen sizes of 55”, 65”, 75”, and 85”.

TCL is also introducing the C74 and C64 Series in 2023, part of their 4K QLED SMART TVs lineup, aimed at offering premium yet affordable technology for connected entertainment. The C64 Series combines QLED technology with 4K HDR Pro and 60Hz Motion Clarity for vivid and sharp HDR picture quality. It also includes gaming features such as Game Master, FreeSync, and support for the latest HDR formats. The C64 Series is available in screen sizes of 43”, 50”, 55”, 65”, 75”, and 85”. The C74 Series, on the other hand, combines QLED with Full Array Local Dimming technology, 4K HDR Pro, and 144Hz Motion Clarity Pro for smooth, sharp, and colourful picture quality. It also includes Game Master Pro 2.0 for an optimized gaming experience.