Reolink is making waves at IFA Berlin 2024, a premier consumer electronics event. The company, renowned for its innovative smart home security solutions, has unveiled a major rebrand and showcased several new products.

A New Look, A New Promise

Reolink’s rebranding marks a significant milestone in its 15-year history. The company’s new motto, “Be Prepared, Be Ahead,” perfectly encapsulates its commitment to providing cutting-edge security solutions.

Fabrice Klohoun, Reolink’s marketing manager, explained, “This is more than just a cosmetic change. It’s about reflecting our core values and how we aim to empower people to live safer, more secure lives.”

Introducing the Atlas PT Ultra: A Game-Changer

The Atlas PT Ultra is a standout among Reolink’s new offerings. This flagship battery camera boasts industry-leading features like:

• 4K UHD continuous recording: The first battery-powered camera to offer this feature.
• ColorX night vision: For exceptional low-light performance.
• Massive 20,000 mAh battery: Providing up to 16 months of battery life on regular motion event-based recording.
• Pre-recording: Capture 10 seconds of footage before a motion event occurs.
• 360° blindspot-free view: Ensure complete coverage of your property.

Other Notable Launches

• Home Hub Pro: A more powerful version of Reolink’s popular Home Hub, supporting up to 24 cameras and featuring a built-in 2TB hard drive.
• Argus 4 Pro: A battery-powered 4K security camera with dual lenses for a 180-degree field of view.

Reolink’s IFA 2024 showcase demonstrates the company’s continued dedication to innovation in the smart home security market. With its new rebrand and exciting product lineup, Reolink is poised to redefine the way we protect our homes and families.

The Reolink Atlas PT Ultra is undoubtedly one of the most exciting releases at IFA 2024.

Unparalleled Battery Life and Continuous Recording

• 20,000mAh battery: This massive battery is a game-changer, offering unprecedented runtime for a battery-powered security camera.
• Continuous recording for up to 12 hours per day: You can record footage without worrying about running out of power.
• Up to 16 months of battery life on regular motion event-based recording: If you don’t need continuous recording, the Atlas PT Ultra can operate for an incredibly long time on a single charge.

Exceptional Image Quality and Night Vision

• 4K UHD resolution: Capture crystal-clear video with stunning detail.
• ColorX night vision: See vibrant colour footage even in the darkest conditions.

360° Blindspot-Free View

• Pan and tilt capabilities: The camera can rotate 355° horizontally and 90° vertically, allowing you to cover a wide area without any blind spots.

Advanced Smart Features

• Motion detection and tracking: The camera can automatically detect and track motion, sending you alerts and recording footage.
• Person, vehicle, and pet detection: Customize notifications to only receive alerts for the events that matter most to you.

Local Storage and No Subscription Fees

• Onboard storage: Store your recordings locally on a microSD card (up to 128GB) or NVR.
• No subscription fees: Avoid recurring costs associated with cloud storage.

Easy Installation and Use

• Wireless connectivity: Set up the camera quickly and easily without any wiring.
• Reolink app: Monitor and control the camera from your smartphone or tablet.

In a Nutshell

The Reolink Atlas PT Ultra is a revolutionary security camera that combines exceptional performance, long battery life, and advanced features. It’s a versatile and powerful solution for home security, offering peace of mind without compromising on quality or convenience.